šØ The Clock Is Ticking, Beauty ProāQ2 Ends in DAYS!
If youāre a beauty boss, esthetician, or educator whoās been grinding hard all spring⦠this is your final lap of Quarter 2.
But listenāthis isnāt just about finishing strong. Itās about setting the tone for your entire second half of 2025.
So if you want to grow your income, deepen client loyalty, and hit those year-end goals without burning out, this list is your official Q2 power play.
Letās break down the 7 moves you need to make before June 30 to elevate your brand, your bank account, and your business mindset.
ā 1. Run Your Q2 Revenue Report
Letās start with the numbers. Pull up your booking system, POS, or Square dashboard and ask:
š° What was your total revenue from AprilāJune?
š What came from services, retail, and digital offers?
š What was your average ticket? Your busiest service?
This data isnāt just numbersāitās direction.
Use it to spot whatās working and what needs to shift in Q3.
ā 2. Audit Your Client Retention Rate
Attracting new clients is great. Keeping them? Thatās where the money is.
š Log in to your booking system and pull a client retention report. Ask:
-
How many first-time clients rebooked?
-
Which service has the highest return rate?
-
Who are your top 10 loyal clientsāand have you thanked them lately?
š Pro Tip: Send your top clients a surprise thank-you email or bonus offer this week.
ā 3. Review & Restock Your Retail
Your shelves = passive income power.
š Take inventory of whatās moving (and whatās collecting dust).
šļø Feature your bestsellers in a summer skincare bundle.
Need to move old inventory? Run a āQ2 Clear-Out Saleā this weekend. Discount bundles. Add a freebie. Hype it on IG Stories.
ā 4. Follow Up with Inactive Clients
Donāt assume theyāre gone for good. Life gets busy.
š¬ Send a āWe Miss Youā message to any client who hasnāt booked in 6+ weeks.
Example:
āHey [Name], I realized I havenāt seen you in a bit! If your skin needs a summer refresh, Iāve got the perfect facial or product rec waiting for you.ā
Bonus: Add a rebooking incentiveālike a free lip treatment or deluxe sample.
ā 5. Create Your Q3 Game Plan
Ask yourself:
⨠What do I want to launch, teach, or promote in JulyāSeptember?
⨠What revenue goal feels alignedābut exciting?
⨠What new service, product, or class can I introduce to shake things up?
š Pro Tip: Map out your next 60 days on paper or in a digital planner like Trello or Notion. Set one big focus per month (ex: July = Content Push, August = Training, September = VIP Membership Launch).
Need help mapping Q3? Book a Free 30-Minute Discovery Call with me to help you plan out Q3
ā 6. Update Your Service Menu & Prices
If you havenāt raised your prices or restructured your services since Q1... itās time.
Youāve grown. Your skills have leveled up. Your time is valuable.
š” Ideas:
-
Create seasonal express services (ex: āSummer Glow Mini Facialā)
-
Bundle your high-ticket services into a āVIP Skin Reset Seriesā
-
Audit your time vs. profit per service
ā” Donāt undervalue your expertise.
ā 7. Celebrate Your WinsāBig AND Small
We donāt talk about this enough.
š Did you survive a slow month and still pay your bills? Thatās a win.
š Did you launch a new productāeven if itās not sold out yet? Thatās a win.
š Did you show up for your business when no one else was clapping? HUGE win.
Take yourself out for matcha. Write yourself a thank-you note. Post a āQ2 Reflectionā on Instagram and let your audience cheer you on.
š Because youāre doing the work. And itās paying off.
š£ Ready to Crush the Second Half of 2025?
Before June 30, complete your Q2 checklist:
ā
Revenue Report
ā
Client Retention Review
ā
Retail Restock
ā
Inactive Client Follow-up
ā
Q3 Strategy Planning
ā
Service Menu Audit
ā
Celebrate Like a CEO
š¬ Sound Off, Beauty Pro!
Drop a š„ in the comments if youāre committed to finishing Q2 like a boss.
Or tag me on Instagram or TikTok @ur.skin.therapist and let me hype you up!